Product Packaging

I created this packaging by copying a template for a cereal box and the coming up with an idea. I then put my design on to the template when i was happy after editing my design. I printed the design and put it together. This was done ]using adobe illustrator with a few different techniques.

Digital net design

Net after printing

 Assembled net

Front

Left side

Back

Right side

Notes on Helvetica

• Where does Helvetica originate from? What country?

-Switzerland

• What does the original name mean? What is it's translation in English?

-Neue Haas Grotesk this translates in english to mean: the swiss type face

• What year was Helvetica created?

-It was created in 1957 and had its name changed in 1960.

• What is the design style that Helvetica brought to popularity worldwide?

-It give socialism and it is available everywhere and to everyone it is also in everyday lives even without people noticing.

• List the names of 3 different design styles or design movements that are discussed in the film.

-Georgia

-Auria

-Akzidenz-Grotesk

• Write about some of the insight about design you have taken away from the film. You can provide quotes if you like.

-The people are affected by the typeface as actors are in a film role. It affects how we feel our emotions and what we think of the design we judge by first look so this is why it is important.

• Different designers in the film.

Rick Poynor

Rick Poynor is a British writer on design, graphic design, typography, and visual culture. He began as a general visual arts journalist, working on Blueprint magazine in London.

-http://en.wikipedia.org/wiki/Rick_Poynor

Harry Carter

Typographer

Harry Carter was an English typographer and writer. He was a well-known historian of type. He was the father of typographer Matthew Carter

-http://en.wikipedia.org/wiki/Harry_Carter_(typographer)

Matthew Carter

Film actor

Matthew Carter is a type designer and the son of the English typographer Harry Carter. He lives in Cambridge, Massachusetts, United States. He designed the early 1.0 web fonts Verdana and Georgia.

-http://en.wikipedia.org/wiki/Matthew_Carter

Wim Crouwel

Graphic Designer

Willem Hendrik Crouwel is a Dutch graphic designer and typographer. Between 1947 and 1949, he studied Fine Arts at Academie Minerva in Groningen, The Netherlands.

-http://en.wikipedia.org/wiki/Wim_Crouwel

• Example of helvetica in everyday life.

Hand lettering to Digital lettering

In this project i created some sketch drawing on paper and then turned the one i liked most #4 into a Digital drawing using adobe illustrator. I did this using the pen tool and traced around the letters. Then i added colour and a background to make the letters stick out. 

Hand drawing sketches

Digital drawing #4

Perspective

I created a few different drawing of cubes using adobe illustrator. These cubes have differnt perspective outcomes one, two and three perspective. I also created a picture of a street with a different perspective of buildings.

Cubes

Street cornner 

Design The Principles and Elements

People ignore design that ignores people- Frank Chimero

What is Design?

• Design elements are the basic units of a visual image.
• The principals of design govern the relationships of the elements used and organize the composition as a whole.

Graphic design elements.

• space

Can exist in two dimensions or three dimensions. it can be referred to as positive space with an object or negative space where the object could be. space can also be referred to the foreground mid or background elements.

• line

Can make up other shapes. It can have texture or can be wavy straight or curved.

• color

Pop Art, russian poster art, metal, earth, beach, flowers, fruit vegetables

• shape

Helps us identify things in our mind shapes can be geometric or organic. shapes can convey a lot of information.

• texture

Texture can be implied and be an illusion. Or there can actually be texture for example an embossed business card .

• value

Helps give an illusion of depth and can give a object shading with light and dark areas.

Design Principles

• Unity

Can give a sense of order or pattern which can show unity or lack of unity.

• variety

can be utilised where they are different but nearly the same. There is unity but variety.

• repetition

• harmony

is what we get when thing look like they are in their place and meant to be there. everything is happening right its all in the “beat”.

• Proximity

is where everything is aligned right and in a certain order.

• Proportion
• Functionality

A certain design that convey it purpose but does not serve no purpose.




i then created some examples on paper of the different types of design and scanned them into the computer and transferred them to be a Digital design. I transferred the drawings into adobe illustrator so that i could create a Digital version.

Hand drawings

Digital transfer

Type Face

i decided to do a reaction of a leopards face using different types of text i did this in adobe photoshop.

Sugar skull project

I created this "sugar skull" in adobe illustrator. i started with a basic ellipse shape and then edited it to form a skull. then i started to add some patterns using different tools and effects in illustrator. i then choose my color that i wanted it to be miked with (yellow,black and white).

sugar skull